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      We help organizations deliver better customer experiences and realize value from their marketing technology.

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      Discover the curated technology ecosystem we've mastered to deliver enterprise-grade solutions with boutique care.

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      Meet Northern - a digital enterprise consultancy. Learn who we are, how we got here, and why we're committed to turning disconnected marketing systems into intelligent experiences.

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Echidna Blog

The Right Way to Give? That's Up to You

When it comes to charities and promotion, how much is too much? What, as an individual or a business should you do? And where is the line between self…
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Quality Content - Learning the Universal Language

When building sites or designing content, some people get too caught up in ensuring everyone is "represented" on a page -- breaking it down into…
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Board Participation - Sometimes You Need to be the Willow

In woodworking, a board needs to be relatively rigid and strong enough to support weight. In organizations, that weight-bearing responsibility remains…
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Entropy is Inevitable, Expending Energy -- Yours or Ours -- Can Delay the Chaos

Labour Day weekend is kind of that last kick at the ol’ relaxational can for summer. Today, the kids are off to school and, as Andrew mentioned last…
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J-Say Starts to Bridge Speech and Text Gap for Visually Impaired Computer Control

There are certain pieces of software that are just fascinating to me. A computer that speaks through text-to-speech applications provides worlds of…
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Incoming Links and SEO

At Echidna, we’re often asked by clients – does adding a “Links” section or a “Resources” section to my website increase my website’s ranking in…
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Creating Effective Online Presentations

Today, more and more presentations and training sessions are moving online. Having these materials online cuts down on travel and distribution costs…
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Echidna Blog

Trolling Through the Muck Can Lead to Business Gold

Sometimes you have to sift through the muck to find that nugget of gold. So before you outright dismiss someone as a quote-unquote troll, you may want…
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Local Efforts Can Lead to Global Impact - Open-Source Lessons

One of the best things about working in open-source technology -- and, in our case, Drupal specifically -- is the fact that your local efforts can…
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Google Feels That News Publishers Don't Understand ...

A few weeks ago newspaper and magazine publishers signed a declaration to limit access to their website content. The declaration stated that…
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