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      We help organizations deliver better customer experiences and realize value from their marketing technology.

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      Discover the curated technology ecosystem we've mastered to deliver enterprise-grade solutions with boutique care.

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Echidna Blog

Islandoracon 2017 - A Future of Possibilities

Looking to sink your talons into an exciting new tech opportunity? Look no further than Islandora’s CLAW. We’re excited at Digital Echidna about the…
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Summer Means Echidnas Having Good Times for Great Causes

So we may not be your typical group of Echidnas ( which is actually called a Parade, but I digress). Generally, Echidnas “are very solitary animals,”…
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Can Your Phone Augment Reality?

Last week I was introduced to Layar, which is a Mobile Augmented Reality Browser. Layar combines GPS, camera, and compass technology to identify your…
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Online Content: What makes it great?

We’ve previously talked about your online content and how getting started is tough. Whether you’re writing for the web, social media or you’re writing…
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Email Workflows Every eCommerce Retailer Should Be Sending

You may have heard that email marketing is dying (or that it is already dead). That’s far from the truth—email marketing is still a powerful sales…
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Accessibility and the User Experience - Two Sides of the Same Coin

Where does user experience ends and accessibility begin? Aren't they two sides of the same coin? And, if so, how and when should both be incorporated…
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Sharing Stories Using Their Own Words

The great thing about writing is that there's no one perfect way to do it. We all develop our skills and styles. As we progress through our career, we…
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AODA 2021 -- What You Need to Know Now, Four Months Away from the Deadline

OK. I’ll admit it. In my last post, I was less than complimentary of the whole AODA 2021 deadline and how seriously people were taking it. And while I…
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Echidna Blog

The Book on Change – Ensure Your Content Represents You Today

Too often we treat our websites like storefront signs – long-term representations of who we are, updated only periodically. But are you really what…
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Customer Service

Customer service is defined as “the provision of service to customers, before, during and after a purchase.” We all know how we feel when we receive…
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