Drupal – No One-Size-Fits All Approach to Growing, Learning
This past weekend I had the pleasure of attending MidCamp – a Drupal event that ran from Mar. 28-30th in Chicago. I've had the good fortune over the…
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Northern's President & CEO Michael DeLorenzi Selected As 20 Under40 Award Recipient
FOR IMMEDIATE RELEASE: LONDON, ON – October 3, 2017 — London INC Magazine and the Twenty Under Forty Foundation have recognized Michael DeLorenzi…
Subtle Exposure: Making Accessibility Mainstream
Making one's business or organization accessible to customers, employees, and others is essential -- but that accessibility needs to come through in a…
Fake the Social Media Funk and Your Digital Nose’ll Grow
It was Bootsy Collins, in the Pinocchio Theory, who said, “Don’t fake the funk or your nose’ll grow.” This doesn’t just apply to P-Funk Mythology, but…
Digital Echidna: Fostering a Culture of Caring
What is corporate culture? Is it something that’s implemented from the top down, mandated by mission and vision statements? Or is it something that…
Website Design versus Function
When creating or revamping a website both the design elements and overall function of the site are important. Is there a magic ratio of the two…
Puffery -- The 'Magic' Dragging Down Your Content Effectiveness
Puffery may be behind your magic slogan, but tricking your audience is a recipe for failure. And while being a fan of yourself may be great, too…
Building the World’s Fastest Apparel Storefront: Lessons in CX Transformation from the Front Lines of Retail Tech
Guest Author: Leo Griffin As a digital transformation executive who has held senior roles at consumer brand companies including VF Corp, HanesBrands…
How to Reduce eCommerce Friction to Build Lasting Customer Relationships
Need to Know eCommerce friction can be defined as anything that makes it harder for shoppers to complete a purchase, including complicated checkouts…
Top 10 Signs That You Work at Echidna
Well, it's May twenty-ten and I've been working at Echidna for over a year now - time really does fly when you're having fun! Over the past year I…