Nostradamus? The Mayans? Carnac the Magnificent? Wiarton Willie? All fine prognosticators in their own right, but all pale in comparison to the most…

One of the goals of any social media/communications strategy is to actively and rapidly engage with your customer base when they reach out to you. But…

SEM and SEO are terms that are often confused and used interchangeably, so what’s the difference? What will benefit your website, organization or…

“You paid how much? My neighbour’s kid could have built you a website for just a couple of hundred bucks.” That’s the thing about building digital…

A few days ago, a colleague of mine – our project-manager extraordinaire – Erin Brinen shared a link to an infographic that asked, “ Are Teenagers…

Is it blue and black or is it white and gold? The answer doesn't matter; the fact that the question exists at all is fascinating and something to keep…

The NHL season gets underway tonight and many of us at Digital Echidna are fans. There are those who don't get the appeal of sports; some think it's…

Has it only been a month? Back in June we talked about some of the exciting activities we were undertaking, all for good causes. And, here were are…

To quote Ferris Bueller, “Life moves pretty fast. If you don’t stop and look around once in a while, you could miss it.” Now, I’m sure John Hughes…

A couple of days ago, a reporter friend of mine asked “Are blogs dead?” People were quick to respond positively or negatively, but I think the…