We’re 10 days into 2018 and hopefully everyone’s hit the ground running. But while it’s great to look ahead, it’s important to look back on the year…

“So you’re thinking about buying Instagram followers…” That was the subject line of an email that I received from a reputable social media aggregator…

This blog is by no means political, but it can be inspired by politics. Why? Because at its root successful politics is about communicating a message…

The Holy Grail for any company, when it comes to promotion, is positive earned media -- getting your story out to the masses, through a neutral third…

“Our business needs more "Likes" and "Followers!" Well let's have a contest!” I am sure you've noticed that one of the most commonly used and even…

While there are no sure things in appealing to your customers, working towards taking higher-percentage shots can help to make your efforts less about…

New media enthusiasts met this past Saturday April 25th, at Station Park All Suite Hotel, for the "unconference" - PodCamp London. PodCamp London…

In London and abroad, many companies are doing great things - but nobody seems to know or notice. The question that must be asked is: What is your…

Music, fashion, fad diets – and marketing strategies -- they all come around over and over again. With students returning to school this week, it's…

As much as it irks public relations types, you can't control the story. And the tighter you squeeze, the more slips out between your fingers. No…