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  • What We Do
    • How We Partner

      We help organizations deliver better customer experiences and realize value from their marketing technology.

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      Discover the curated technology ecosystem we've mastered to deliver enterprise-grade solutions with boutique care.

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      Meet Northern - a digital enterprise consultancy. Learn who we are, how we got here, and why we're committed to turning disconnected marketing systems into intelligent experiences.

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SF

The Power of Generative AI: Insights from Salesforce Connections 2024

Authored by Sarah Kraushaar, Account Director A couple of weeks ago, I had the opportunity to attend Salesforce Connections in Chicago. If you've been…
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We all work in increasingly fast-paced environments, face tighter deadlines, and have to sort through competing priorities to manage expectations from…
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Holiday Wishes from Digital Echidna

You probably already know this, but there are over a dozen holidays in our multinational/multi-faith culture that are celebrated in and around this…
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Echidna to Hit the Streets at the Play On Street Hockey Tourney!

This weekend Team Echidna takes part in the Corporate Division of the Hockey Night in Canada PlayOn 4 on 4 Street Hockey Tournament in London, ON…
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Open Data Offers a World of Potential

Tomorrow marks International Open Data Day, an annual celebration of open data all over the world. As a company that wholeheartedly embraces open…
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Your Website Needs Ownership

Let me paint you a picture. You’ve been working on your company’s new website for 5 months now. The design is perfect, all of the content has been…
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Don't Cheapen Accessibility. Make it Mainstream

In the final days of the 2015 Parapan Am Games in Toronto and surrounding area, organizers began selling tickets for $5, with the hopes of selling out…
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Simple Things Your Company Should Stop Doing Online Right Now

Every client we work with is different. As a result we get to spend lots and lots of time across many different industries, see a mixed bag of…
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5 Steps to Help You Run a Successful Web Project

1) Define the Project Team & Stakeholders Early On Web projects are generally of interest to a series of stakeholders within an organization. It’s…
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Thriving or Merely Coping? When Good May Not Be Good

There can be a huge difference between a “Yes” and a “Yes.” Context is everything and when you’re reaching out to customers and users for feedback…
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