Chatbots: Details that Make a Difference
Chatbots are extremely efficient, give users a positive experience and lead to actions on the part of the consumer that benefits your brand. We…
Questioning the Census -- Mandatory Accessibility Mandates Clarity
When completion is mandatory, so too must accessibility be mandatory. Fortunately this was true of the mandatory Canadian census released this month -…
Giving Back? How to Make it a Part of Who We Are
To misquote Lao Tzu, a journey of 472 steps begins with a single step. As Digital Echidna participated in today’s Stair Climb in support of the United…
Reimer's Campaign a Net Gain for Social Networks
I may be a business owner, but I'm still human. And the immediacy (and relative anonymity) of social media can make it easy for a quick thought, an "I…
Digital Echidna takes home award in the 2018 WebAwards competition
Digital Echidna has received the 2018 WebAward Standard of Excellence award for its work on its client, Amico Corporation, website. The recognition…
Northern Commerce Named One of Canada's Top Growing Companies for the Second Consecutive Year
FOR IMMEDIATE RELEASE London, ON — September 24, 2021 — Northern Commerce, a digital transformation agency that partners with brands disrupting their…
Opportunity Doesn't Always Knock, Sometimes You Have to Listen and Go Towards It
Sometimes the most valuable conversations about your business don't even involve you. If you're not aware about how to effectively eavesdrop on these…
Captioning -- How Not to Get Lost in Translation
For many organizations, a video is a great way to introduce clients to your business. It provides a quick overview, helps people visualize the…
Customer Journey Mapping: Growth and Retention Strategy
You can no longer run a single ad creative, message concept, and landing page across all channels. Understanding how customers interact with your…