Every company wants its brand to be ubiquitous -- but there's a caveat to that. The concept that there is no such thing as bad publicity is just wrong…

Earlier this week, Digital Echidna was named a finalist in the 2017 Acquia Engage Awards for its work on the SUNY Oneonta website. In total, over 200…

Digital Echidna is proud to support the seventh annual Blue Beanie Day – an event intended to show support of web standards, which is officially…

In today's social-media-dominated world, it can be tough separating an individual from the brand he or she represents. But regardless of whether your…

Successful websites have a logical navigation that allows users to quickly and easily find the information they are looking for. Usability, design and…

Interactive websites. Social websites. Websites as a communication tool. More and more we’re hearing these phrases and wondering “ what do they mean?”…

The ultimate goal for any company, whether you’re talking online or off, is to provide a user with an experience that completely aligns with their…

LONDON, ON -- Digital Echidna is pleased to accept the 2019 IAC Award for Best Consumer Goods Website for its work with client Wolf Steel Ltd.’s…

I recently read an article listing “ 20 Ways to Tell If You Use Social Media Too Much” and a few of my favourite posts were: You are going to spend…

Before starting any communications or marketing project you must understand your target audience. Ask yourself: Who is my primary audience? Who is my…