Chatbots are extremely efficient, give users a positive experience and lead to actions on the part of the consumer that benefits your brand. We…

There's an old adage that states one should never discuss religion, politics, or money in polite company. But does it -- and should it -- still hold…

How important are words? Well, maybe Elvis sang it best when he warbled “It’s only words and words are all I have to steal your heart away.” Whether…

Accessibility covers a variety of topics, but the overriding goal of all its efforts is that you want to make content as easy as possible to…

From the Ask Echidna mailbag we received this question from Ben A., "Is there a good way to deliver bad news in business?" It's an important question…

In our digitally focused world, it's easy to fall in love with the convenience and immediacy of digital communications. And while communicating…

Humour can be a powerful branding weapon when wielded appropriately. Generally when used as quick, dagger-like strikes designed to pierce the social…

The subtitle of the film 2010 was called "The Year We Make Contact." In many ways, 2013 was the year we learned how to connect. From the rise of…

Deterring abuse is good. Deterring disagreement is not. And the key for businesses is learning to understand that the latter does not equal the former…

The Open-Source Digital Experience Conference couldn’t get more digital than this. Just over a year ago, when planning for DrupalCon 2020 began, we…