If you’re a brand that’s going to jump on a bandwagon, make sure it’s going to take your customers where they expect to go. I subscribe to a national…

With the Internet becoming increasingly crowded, finding a good domain name has become a difficult endeavour. Therefore, we have come up with a few…

Sometimes we use words with the best intentions but those words can lose their power and their meaning through neglect. Whether you're talking about…

Social Media gives you, or your company, a unique opportunity to get your message out to the masses - but does anyone care what you are saying? Social…

The NHL season gets underway tonight and many of us at Digital Echidna are fans. There are those who don't get the appeal of sports; some think it's…

The old adage states that a picture is worth a thousand words. Those words, however, are not restricted to just the facts and details – they also…

Tomorrow's arrival of the International Day of Persons with Disabilities marks an ideal time for all of us to focus on celebrating our diversity…

The temperature may be dropping and our home base of London, ON may be shrouded in overcast skies and rainy weather, but things are heating up for…

Certainly you've heard someone along the way mention an association between influence and popularity, but trust me, popularity is not influence! Below…

Be true to yourself and do it for the right reasons -- no matter whether you’re talking corporately or privately, it’s important to adhere to those…