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  • What We Do
    • How We Partner

      We help organizations deliver better customer experiences and realize value from their marketing technology.

    • Technology

      Discover the curated technology ecosystem we've mastered to deliver enterprise-grade solutions with boutique care.

    • About Northern

      Meet Northern - a digital enterprise consultancy. Learn who we are, how we got here, and why we're committed to turning disconnected marketing systems into intelligent experiences.

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NC Chatbots

Chatbots vs. Conversational Agents: Using AI to Overcome Obstacles in Public Service

Need to Know Many Public Service clients need sophisticated conversational agents rather than basic chatbots to save time and costs, and improve user…
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‘Required’ Reading for Project Success

When it comes to developing the right digital solution for you and your customers, it’s important to not only understand what you think know but also…
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Committing to Drupal Excellence

Last week, at the TechAlliance of Southwestern Ontario awards celebration, we proudly watched as our very own Scott Reeves accepted the inaugural…
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Highlights from Acquia Engage Conference

The three of us were back at our desks this week having returned, all fired up, from the Acquia Engage conference in New Orleans. I’m back home in…
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Don't Just Aggregate, Curate and Add Value

I was reading a few blog posts recently and something struck me as odd. I couldn't put my finger on why they rubbed me the wrong way. I mean, they…
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Prioritizing One Group Over Another is Bad Accessibility

I seldom appreciate the thought of someone else making decisions on my behalf. But this is particularly concerning when these decisions relate to…
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Open Data, Open Source -- Open Possibilities

A commitment to openness is a commitment to progress -- which is why today's the perfect day for us to kick off a celebration of open-source…
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Top-Five Challenges in Higher Ed Web Design

There are thousands of higher education websites out there. On many of those sites, there are often several sub-brands and sub-sites that have their…
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Effective Ways to Not Get “Wreckx-ed” and Keep the Focus in Focus Groups (and other Meetings) On Zoom

It’s on days like this that I hearken back to those noted Bards of Harlem, New Jack Swing maestros Wreckx-n-Effect who so presciently sang, “All I…
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The Case for Treating Your Students Like Customers in Higher Education

One of the ideas that we face the greatest resistance to when working with higher education clients is understanding that students are customers. But…
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