Proxies, advocates, and representatives are all welcome to participate, but when you want the best quality of information upon which to build the…

Before starting any communications or marketing project you must understand your target audience. Ask yourself: Who is my primary audience? Who is my…

You’ve likely heard the saying, “a picture is worth a thousand words.” It’s a saying that sends writers into internal Linda-Blair-esque, head-spinning…

Last week I was introduced to Layar, which is a Mobile Augmented Reality Browser. Layar combines GPS, camera, and compass technology to identify your…

There are many people who want to make a difference in their communities. Unfortunately, there are equally as many reasons why people don’t: lack of…

Website search – the little box that is mightier than you think. Without realizing it, you probably find most of your content from a website search…

In business, social media has grown from an “I know we should be using it” attitude to "It's an essential component of any online strategy"…

Want to better connect with your customers? Solve challenges for your business? Create an environment for generating outstanding ideas? Whether you’re…

Recently, I was under the lights at my dentist’s office. Maybe it was the hypnotic hum of the drill, maybe it was the influence of freezing, but our…

Certainly you've heard someone along the way mention an association between influence and popularity, but trust me, popularity is not influence! Below…