How can you cut through the clutter and capture your customer's curiosity when time, clearly, isn't on your side? I'm not going to get into debates…

A few weeks ago, I had the honour of teaching a class at Western's Faculty of Information & Media Studies. The instructor, Dan Brown, is a friend of…

Being based in London, ON, we're spoiled by having one of the country's finest collection of medical facilities all within a 15-minute radius of our…

Raising campaign funds in excess of $639 million with the average donation of just $86 would have seemed impossible only four years ago. But this is…

A couple of days ago, a reporter friend of mine asked “Are blogs dead?” People were quick to respond positively or negatively, but I think the…

Some things are just so nice you have to use them twice… Or three times, or more. Let me not just run the risk of repeating myself – let me actively…

That ultimate goal of any business is to have customers use its product and/or services! Without customers you have no business. And if you have too…

While it is unfortunate enough when a process is inaccessible, it is far more frustrating when those in charge of the process expect users with…

When it comes to developing the right digital solution for you and your customers, it’s important to not only understand what you think know but also…

Let’s think about famous Berts/Burts for a minute: Burt Ward? Burt Reynolds? Burt Young? And, of course, Bert from Sesame Street. What do they all…