Understanding the Big Picture
“Why do you want to know that? Why does that matter? Isn’t this just a website discovery?” You’d be surprised at the number of times I am asked these…
Sensible Steps for Online Security
The old adage states that forewarned is forearmed. And for businesses wanting to do everything they can to protect the integrity of their information…
Keep it Simple, Not Stupid. Writing Copy for the Masses – and for Maximum Effect
Whether you're writing for the Web, posting on your company's social networks, or creating internal newsletters or documentation, the old KISS…
The Opportunity to Make a Difference
You're never too old -- or too young -- to start. And when it comes to volunteering, starting younger can lead to community support becoming a valued…
Quality, Not Quantity, Should be the Focus
I still blame high school English teachers. Despite our societal move towards quick, easily digestible, and readily accessible content structures…
Email Workflows Every eCommerce Retailer Should Be Sending
You may have heard that email marketing is dying (or that it is already dead). That’s far from the truth—email marketing is still a powerful sales…
How Covid-19 is Impacting eCommerce & 6 Strategies to Maximize Success
COVID-19 has greatly impacted brands and retailers as brick-and-mortar has come to a halt in most industries due to lockdowns and social distancing…
Improving Site Performance: A New Hope For Fast Sites
A slow site has negative impacts on search engine optimization, can increase bounce rate, and reduce site conversions. Taking a surgical approach and…
An Open-Source, Low-Code Solution for Drupal Websites
UPDATE July 2020: Cohesion is now Site Studio A few weeks ago, we partnered with Acquia to deliver this informative webinar on using Cohesion, the new…
The importance of human accessibility testing
It’s one thing to design with end users in mind. It’s equally important to ensure that all your primary audience has equitable access to that content…