How Does it Make You Feel? Why Alt Text May Not Be Enough
The old adage states that a picture is worth a thousand words. Those words, however, are not restricted to just the facts and details – they also…
Six Simple Ways to Help Keep Your Site Secure
Today is Data Privacy Day. What does one get or give on a celebration like this? Cake? Balloons? How about the gift of a few tips that can help you…
AODA and You: Putting Your Site to the Test
Whether you're developing your site on your own, or maintaining one that's been developed on your behalf, it's always good practice to regularly test…
The 3 Stages of Customer Personalization & Their Tactics
According to Deloitte’s 2022 study, brands that prioritized personalization were nearly two times as likely to have exceeded their revenue goals in…
A Halloween Primer on How to Avoid Resurrecting the Ghosts of Social Media Nightmares Past
It's Halloween. A night when all manner of creatures crawl in search of blood to terrorize your neighbourhood. It's a night when ghouls and ghosts…
What Can You Do, Not How Can You Fit -- the True Focus of Accessibility
Accessibility isn’t about making people fit into one world, but rather working together to ensure that all barriers are reduced enabling everyone to…
Do You Have a Facebook Plan?
Let's be honest, before getting started with anything you need a plan - and with Facebook it's no different. Too often, I've seen businesses…
Presenting Opportunities for Echidnas to Grow
A crew of Echidnas are heading to the Steel City for this weekend's Drupal Camp PA -- and it's a fitting location to discuss how our solutions and…
AODA 2021 -- What You Need to Know Now, Four Months Away from the Deadline
OK. I’ll admit it. In my last post, I was less than complimentary of the whole AODA 2021 deadline and how seriously people were taking it. And while I…
Even More Lessons From the Fringes
When you’re communicating with anyone -- clients, potential customers, employees, or the general public -- trust is the strongest currency you can…