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  • What We Do
    • How We Partner

      We help organizations deliver better customer experiences and realize value from their marketing technology.

    • Technology

      Discover the curated technology ecosystem we've mastered to deliver enterprise-grade solutions with boutique care.

    • About Northern

      Meet Northern - a digital enterprise consultancy. Learn who we are, how we got here, and why we're committed to turning disconnected marketing systems into intelligent experiences.

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Echidna Blog

Digital Echidna: Fostering a Culture of Caring

What is corporate culture? Is it something that’s implemented from the top down, mandated by mission and vision statements? Or is it something that…
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Digital transformation requires a north star. Ours is Commerce.

The purchase journey of the modern customer has become increasingly complex. Recognizing this, we have re-aligned our teams, processes, and solutions to deliver more immersive experiences in three critical areas: engagement, experience, and commerce.
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Echidna Blog

I Don't Like that Design

Are you in charge of your company’s new web project? If so, listen in. Whether you’re redeveloping the corporate website or building a mini-site for…
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Echidna Blog

Sharing Knowledge Helps Us Find the Answers

A few of us over the years on this blog have pulled out the old “a rising tide lifts all boats” adage. There’s a reason why axioms like this exist --…
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NC Chatbots

Chatbots vs. Conversational Agents: Using AI to Overcome Obstacles in Public Service

Need to Know Many Public Service clients need sophisticated conversational agents rather than basic chatbots to save time and costs, and improve user…
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O Canada -- Why Echidnas Stand on Guard for Thee

Canada Day is fast approaching – and as Canadians we have so much to celebrate. I believe that Canada’s greatest strength is its diversity. We have…
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How Beta-Testing Led To A Better Customer Experience

This blog contains excerpts taken from the VTA/Digital Echidna session panel held at Bay Area Drupal Camp 2019. Santa Clara Valley Transportation…
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Moving House: Planning to Migrate Your Drupal Website

Think about moving to a new home. No matter how carefully you pack, you wouldn’t expect everything to be clean, organized, and in place the moment you…
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The New Faces of Drupal: Theming with Sascha Eggenberger

Two of the strategic initiatives for Drupal 9 are theme related. This week brought us the first alpha release of Drupal 9.1, with Olivero included as…
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Echidna Blog

Is a Video Worth a Thousand Words?

As marketing campaigns attempt to reach new audiences, companies are turning to new media channels - such as online video. The success of YouTube has…
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