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      We help organizations deliver better customer experiences and realize value from their marketing technology.

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      Discover the curated technology ecosystem we've mastered to deliver enterprise-grade solutions with boutique care.

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      Meet Northern - a digital enterprise consultancy. Learn who we are, how we got here, and why we're committed to turning disconnected marketing systems into intelligent experiences.

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Echidna Blog

Writing the Foundations of a Drupal/Islandora Partnership - Part One of an Interview with Susan Brown

Digital Echidna has been working with a number of partners on a project called the Canadian Writing Research Collaboratory (CWRC), a project that…
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To Use Image Links, or Not to Use Image Links...

Successful websites have a logical navigation that allows users to quickly and easily find the information they are looking for. Usability, design and…
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Design For Your Users - Not Yourself!

Who is your target audience? What do you want your target audience to do? It’s unfortunate that many web designers don’t consider these two extremely…
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Application Shows Promise in 'Lending' a Set of Eyes to Visually Impaired Users

I can do all manner of things independently – attend school, participate in clubs and extra-curriculars, work, go to Starbucks, and any number of run…
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AODA at 10 - We're Still on the Path

Allegedly, we're halfway there. The Accessibility for Ontarians with Disabilities Act (AODA) was introduced in 2005 with the goal of making the…
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Digital Echidna and Siteimprove Announce Partnership

Siteimprove is a global software-as-a-service company that empowers website editors to continuously test, fix, and optimize the quality of content…
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Tips to Ensure Your Advertising (or Campaign) Sign Doesn’t Effectively Say “Stop”

It’s election season in our hometown of London, ON -- actually, it’s been election season since May 9th (we just seem to go from one [provincial] to…
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We Have the Will to Give; Resolve to Do Something

Supporting your community can be easy -- where it becomes hard is when we overthink things. But there’s always hope because, once you get involved, it…
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UX for Health Care Websites: Putting the patient first

Every organization has a story to tell. Hospitals bring something particularly inspirational to the table. However, there’s a fine line between…
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Putting the Info Back into Infographics

Infographics must die. At least that was the feeling I expressed a few months ago on Twitter. It was a visceral reaction to my frustration with…
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