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      We help organizations deliver better customer experiences and realize value from their marketing technology.

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Echidna Blog

Echidna Launches New Website for London Fringe Festival

This year the London Fringe Festival invades London and promises to capture your imagination and attention!.This year’s theme is "Fringe X" and the…
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Acquia-certified Cloud Pro, Martin Anderson-Clutz

There’s an old adage that states, “keep your head in the clouds and your feet on the ground.” It’s a reminder that whilst we need to focus on the day…
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Filling a Prescription for Healthy News

Healthcare providers are increasingly expected to satisfy people's desire for quick and easy access to information – but in filling that prescription…
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AODA and You: Putting Your Site to the Test

Whether you're developing your site on your own, or maintaining one that's been developed on your behalf, it's always good practice to regularly test…
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Deloitte’s TMT Predictions: Smart Speakers, Machine Learning, 5G

I was lucky enough to attend the Digital Creative 519 conference, organized by LEDC and held at Museum London the other week. The new (to me!) meeting…
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Stumped for Ideas? Go Back to the Future for Inspiration

For some writers, staring at a blank screen can be intimidating. We’re always trying to stay at the vanguard of relevancy, but sometimes new ideas won…
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The Perfect Time to Update Your Content

There are plenty of conflicting ideas out there about when the best time is to update your site's content, send out messages, or post on social media…
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Acquia Certified Cloud Pro, At Your Service!

Our namesake, the echidna, is an adaptive, resourceful animal. It is a fitting mascot for Digital Echidna, because we exist in a digital environment…
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Don't Template the Life Out of Your Content - How Structure and Creativity Intersect

Creativity and structure may appear to be polar opposites. The truth is that structure can help creativity flourish -- but a template is the wrong way…
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Catchy Copy? It's a Numbers Game

This blog is by no means political, but it can be inspired by politics. Why? Because at its root successful politics is about communicating a message…
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