Kicking Off a Month of Accessibility By Putting Ability First
For a few years now, Digital Echidna has put accessibility at the fore of everything it does. And with the Ability First Champion Awards less than a…
Nothing Trendy About Quality, Customer-Focused Content
Here's the thing about trends -- they tend to fizzle out. So instead of trying to catch a wave of popularity, businesses should focus on providing…
Learning the Foundations of Persuasive Content
Whether you're writing a theatre review or product copy for the web, the goal is the same -- to be persuasive. And the basic foundational elements to…
Lay Down the Law to Keep the Trolls at Bay
Common courtesy is not always that common – especially when it comes to Internet discourse. While some so-called trolls enjoy playing games with your…
What Can You Do, Not How Can You Fit -- the True Focus of Accessibility
Accessibility isn’t about making people fit into one world, but rather working together to ensure that all barriers are reduced enabling everyone to…
Creating a QR Code Campaign
QR codes might be the most unused and misunderstood of the digital marketing tools out there. Doing a quick Google search exposes just as many blogs…
What Your Web Development Partner Wants You To Know
Whether your current web CMS prevents you from delivering great experiences for your customers and a website renewal is in your future, or it's time…
A Trio of Tools to Get Your Message Across
How do you get your message across when you can't be sure that your audience even speaks your language? Repetition, juxtaposition, and clear imagery…
Intranet Introspection: Starting on the Right Foot
At Digital Echidna, we have a long and successful history of working with enterprise-level clients, especially in the healthcare and educational…
Is Google Grants for you?
If you’re a charitable or not-for-profit organization interested in improving your online marketing strategy, listen up, because Google Grants could…