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  • What We Do
    • How We Partner

      We help organizations deliver better customer experiences and realize value from their marketing technology.

    • Technology

      Discover the curated technology ecosystem we've mastered to deliver enterprise-grade solutions with boutique care.

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      Meet Northern - a digital enterprise consultancy. Learn who we are, how we got here, and why we're committed to turning disconnected marketing systems into intelligent experiences.

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Echidna Blog

Does Your Site Need Cookies?

This isn't really just about cookies - it is about cookies and the use of cookie banners. Have you ever wondered why some sites display a cookie…
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Getting the most out of your virtual ticket to DrupalCon Global

The Open-Source Digital Experience Conference couldn’t get more digital than this. Just over a year ago, when planning for DrupalCon 2020 began, we…
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Always Be Prepared

We’ve previously discussed the importance of Content Strategy and how with good, planned-for content your website will be successful. We’ve talked…
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My Christmas Wish List

It’s Christmas time and even though the thought of writing a wish list hasn't crossed my mind in years, this time around I decided I would. But this…
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Reimer's Campaign a Net Gain for Social Networks

I may be a business owner, but I'm still human. And the immediacy (and relative anonymity) of social media can make it easy for a quick thought, an "I…
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Echidna Blog

Thank You

Thank you. Those two words carry so much weight for all of us at Digital Echidna tonight. Earlier this evening, we were named the winner of the…
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Scaling Content with Generative AI: The Processes That Make It Work

Author: Brendan Raybuck Head of Growth, Northern There’s been no shortage of hype around Generative AI in marketing content production — and for good…
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IAPP PSR 2025 in San Diego.

What I Learned at P.S.R. 2025: The Overlooked Data Risk Behind AI

Author: Scotty Hagen Partner & VP, Data & Analytics, Northern A few weeks ago, I had the chance to attend the International Association of Privacy…
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Echidna Blog

How to Identify Yourself – Canada’s Anti-Spam Laws Simplified and Demystified

Are you who you say you are? Are you promising what you're delivering? Are you using the ol' bait-and-switch to get "consent" under false pretences…
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Echidna Blog

Want to Make a Difference in Your Community? I Know a Group that Needs You!

There are many people who want to make a difference in their communities. Unfortunately, there are equally as many reasons why people don’t: lack of…
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