Inline Form Errors - What They Are and Why they Matter
We’re delighted to share with you a second guest post from Mike Gifford, the president and founder of OpenConcept Consulting Inc., and a Drupal Core…
Managing Your Online Personal Brand
Many companies are becoming skilled at marketing their corporate brand on the Internet, but are they monitoring the online personal brands of key…
A New Appreciation for Accessibility
We don’t do this often, but I am going to get personal with this blog post. For the last four years I have been living with an eye disease called…
Sometimes a Summit Can Mark the Start of a Journey
Today, Fatima and I are in Ann Arbor, MI attending the Midwest Drupal Summit -- a three-day event at the University of Michigan. It's an event that…
Echidna is Going Back to School
One of our key foundational principles here at Digital Echidna is a desire to always be learning and continuously improve. One of the best ways to…
Focus On Quality and Your Customers Will Make Time for Your Content
How can you cut through the clutter and capture your customer's curiosity when time, clearly, isn't on your side? I'm not going to get into debates…
Celebrating Past, Present, Future – and People
On Sunday night, we brought in the sandwich boards and closed the Digital Echidna door. London's second combined Culture Days/Doors Open event came to…
How Do I Know If An AdWords Campaign Will Work For Me?
The simple answer – if you’re looking to reach a target audience using specificity, keywords, key phrases and location targeting – Google AdWords is…
Growing Your Business by Acting Small II -- Internal
It’s a common refrain amongst businesses as they grow: departments become siloed; co-workers who were at one time intimately aware of all business…
Don’t Just Curate, Create
You can't be seen a 'thought leader' if you spend all your time serving as a window to someone else's words. On Monday, I talked about the need for…