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  • What We Do
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      We help organizations deliver better customer experiences and realize value from their marketing technology.

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      Discover the curated technology ecosystem we've mastered to deliver enterprise-grade solutions with boutique care.

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      Meet Northern - a digital enterprise consultancy. Learn who we are, how we got here, and why we're committed to turning disconnected marketing systems into intelligent experiences.

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Echidna Blog

Retiring Chris Hadfield Gave Business An Out-of-This-World Communication Primer

Yesterday Chris Hadfield announced his resignation following 35 years as an astronaut. He’s leaving the public sphere to pursue private interests, but…
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Echidna Blog

Filling a Prescription for Healthy News

Healthcare providers are increasingly expected to satisfy people's desire for quick and easy access to information – but in filling that prescription…
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Echidna Blog

Subtle Exposure: Making Accessibility Mainstream

Making one's business or organization accessible to customers, employees, and others is essential -- but that accessibility needs to come through in a…
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Echidna Blog

Obama Answers Handful of 104,000 Web Questions

In an appeal to the tech-savvy public, the White House’s Web site opened itself to Internet-submitted questions for President Obama’s online town hall…
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Echidna Blog

Preventative Medicine: Upgrading Your Health Care Website from Drupal 7 to 8

With the Drupal 9 launch date fast approaching, many organizations have asked whether they should upgrade to Drupal 8 now or wait and start fresh with…
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Echidna Blog

In a Bad Situation? Language Matters

Many of you will likely be familiar with the United Airlines mistake. I'm not going to get into what happened -- and lord knows that there have been…
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Echidna Blog

How to Make Mindfulness a Part of Every Day

Earlier this week, we recognized World Mental Health Day. Events like this are wonderful ways to coalesce our collective attention on an issue…
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Adobe Experience Manager (AEM) 6.5 is End of Life in Less Than 1 Year: Is It Time to Panic?

Author: Beau Brewer Partner and VP, Content Supply Chain at Northern There are a few reassuring constants in the Adobe Experience Manager world. The…
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Echidna Blog

Know Your Audience - the Public

In my last post, “ A 1.0 World versus a 2.0 World”, I mentioned that a 2.0 World is not just about the web. In fact, a 2.0 World includes…
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Echidna Blog

People Don't Like Change, but What Else is New?

Facebook is changing all of the time. People don't like change. So it’s no surprise to me that with the recent changes to Facebook, people and…
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