At the core of Canada's anti-Spam laws, which come into effect July 1, 2014, is the word "consent." Essentially, as we discussed yesterday in our…

I've written before about the importance of making material about accessibility accessible. I thought it might just apply to articles. Alas, there are…

We often talk about how businesses should respond to customers online. We talk about establishing action plans, response protocols, and single-points…

It’s tempting. I get it. Posting a photo to your social media, it would just be so easy to upload and click -- with the obligatory sarcastic comment…

This isn't really just about cookies - it is about cookies and the use of cookie banners. Have you ever wondered why some sites display a cookie…

Time is always of the essence. From a consumer perspective, you want to know when events take place, when something’s open or closed, how long a…

We’re four days into 2018 -- have you completed your comprehensive content plan for the year yet? It’s the bane of many of a communicators’ job -- the…

So... remember this experiment? Where I tilted at the virtual windmill that is The Quick-Fix, Snake-Oil-Salesman Approach to Creating Content? Well…

At Digital Echidna, we have a long and successful history of working with enterprise-level clients, especially in the healthcare and educational…