We often talk about how businesses should respond to customers online. We talk about establishing action plans, response protocols, and single-points…

Last week, myself and the rest of the Echidna team attended DrupalCon Chicago, a conference for Drupal users, developers, designers and businesspeople…

For most people, spontaneity isn’t a big motivator to purchase something. Sure, there are impulse buys here and there (there’s a reason why gum and…

One of the best things about working in open-source technology -- and, in our case, Drupal specifically -- is the fact that your local efforts can…

In October of 2009, Soren Gordhamer, blogged on Mashable.com “ The 5 Ways in Which Social Media has changed our Daily Lives”. Particularly of interest…

As we prepare to enter 2018, we at Digital Echidna are excited about what the future holds. This year is going to see a significant new beginning for…

Last Friday, the Echidna Team hosted a client appreciation night at the John Labatt Centre, dubbed "Hockey Night with Echidna" - where we gathered 100…

I've talked in detail about specific accessibility improvements that affect me directly as a blind computer user. In a new series that I'm starting…

It would seem intuitive that the more people talk, the more information gets shared, and the more involved your employees would feel, right? A well…

How do you get your message across when you can't be sure that your audience even speaks your language? Repetition, juxtaposition, and clear imagery…