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      We help organizations deliver better customer experiences and realize value from their marketing technology.

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      Discover the curated technology ecosystem we've mastered to deliver enterprise-grade solutions with boutique care.

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Echidna Blog

A Tale of Two Keynotes

A recent story about the iRobot Roomba vacuum collecting and selling data about their owners homes reminded me of two different presentations I was…
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Business Cares drive goes over top

In the face of plant closings, layoffs and tough economic times, London businesses banded together to beat their goal for the Business Cares Food…
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The debate between Apple's iPhone and Research in Motion's BlackBerry, will be a forever lasting one (at least in this office anyways!). The reasons…
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A Trio of Tools to Get Your Message Across

How do you get your message across when you can't be sure that your audience even speaks your language? Repetition, juxtaposition, and clear imagery…
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Is AI Chat Right for Your Organization? 3 Questions to Ask

Need to Know Due to the advent of generative AI, conversational agents have numerous internal and external business uses that aren’t limited to a…
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Headlining Reasons to Think Ability First

Last Friday morning, at the Ability First's Champion Awards breakfast, I was in the company of enlightened people. That might be a strong statement…
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Thank You

So let me start by saying thank you. Last night, at the 35th annual London Chamber of Commerce Business Achievement Awards, Digital Echidna was…
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Growing A Local Customer Base Through Twitter

Is your Businesses interested in growing its local customer base - Advanced Twitter Search can be a powerful tool that many aren't using. Several…
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Two Out of Three Ain't Bad

Earlier I wrote about how important it is to be honest in the way that you present yourself and your business on-line. The benefits are obvious, but…
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YOU Breakfast Reinforces Idea that We Can Make an Impact

We were honoured to be in attendance at yesterday’s Youth Opportunities Unlimited's 12th Annual Breakfast. The power of the speaker and her message…
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