Unlock Deeper Customer Insights Using Google Analytics Data
Need to Know GA4 offers features and granular insights that can paint a more complete customer picture than ever before The platform can fill in any…
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Real Talk on Plain Language
Why does plain language matter? Especially in Canada where we have such a high literacy rate, doesn’t everyone know how to read and comprehend content…
Celebrating Past, Present, Future – and People
On Sunday night, we brought in the sandwich boards and closed the Digital Echidna door. London's second combined Culture Days/Doors Open event came to…
What Makes a Great Newsletter?
We all want to improve on our organization’s newsletter, but how? Here are 10 tips to help you create a great newsletter – online or print. A great…
Kicking Off a Month of Accessibility By Putting Ability First
For a few years now, Digital Echidna has put accessibility at the fore of everything it does. And with the Ability First Champion Awards less than a…
What It's Like Being an Echidna
Are you wondering what it is like to work at Echidna? Maybe you are interested in joining our team or you know someone who would be a great fit…
Focus Your Writing
I’m often asked by clients, where do I begin writing my web copy? How do I get started? Whether you’re writing for the web or you’re writing a 20 page…
User Experience -- No Magic, No Snake Oil, Just Data and Effort-Driven Results
User Experience is such a broad topic that it can often feel confusing to people not immersed in it. And, unfortunately, the world of web optimization…
These "Likes" Weren't Earned -- They Were Forced!
More and more agencies are spending time consulting and developing for Facebook -- it’s where consumers are, so it’s where our clients should be…
Northern Commerce & Digital Echidna Both Amongst Canada's Top Growing Companies
For Immediate Release: London, ON — September 25, 2020 — Two of London’s top technology companies have found themselves amongst Canada’s elite…