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Echidna Blog

Preventative Medicine: Upgrading Your Health Care Website from Drupal 7 to 8

With the Drupal 9 launch date fast approaching, many organizations have asked whether they should upgrade to Drupal 8 now or wait and start fresh with…
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Echidna Blog

Is Social Media Automation Good For Business?

Probably one of the most debated topics I've witnessed about Social Media is automation. Try sending out a tweet or status update and its likely you…
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Echidna Blog

Promising Marrakesh Ratification Limited by Delays by Those who could help most

Canada recently signed off on a landmark treaty that could have far-reaching impact on ending the "book famine" for those requiring accessible…
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Deeper Dive Into Node.js: Part Two

The second part in a two-part series about Node.js. In part one I covered the structure of Node.js library and talked a bit about modules. Today, I…
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Echidna Blog

COPE-ing with Copy 101 – The Long and the Short of It

There’s one question people invariably ask when it comes to copy: “How long should I write?” You can ask a hundred different people and you’ll likely…
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Echidna Blog

Business Continuity Planning: An Ounce of Prevention

Certain things aren’t so fun to write. Wills, for example, are one thing that people tend to put off. After all, few people like to think about their…
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Echidna Blog

UX for Health Care Websites: The Hospital Foundation Website

There are a variety of ways to facilitate online donations that don’t involve intrusive pop-ups or cluttering up the homepage. This is where…
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Echidna Blog

Language Matters - 2016 in Review

In my mind, there were two major communications themes that highlighted (or lowlighted, as the case may be) 2016: one, we saw battle lines being drawn…
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Echidna Blog

Kekkou Desu Mr. Roboto - The Perils Of Content Automation

One of the goals of any social media/communications strategy is to actively and rapidly engage with your customer base when they reach out to you. But…
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Black Friday & Holiday Marketing: 12 High Impact eCommerce Strategies to Start Preparing Now

The question on everyone’s mind: “why am I reading about holiday marketing strategy when it’s still beach season out?” Because the time between now…
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