Cutting Through the Crap: The Benefits of Banishing Business Buzzwords
In this blog, we will take a deep dive into your ecosystem and provide you with visibility into how you can leverage your core competencies to ensure…
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How Your Users (and Google) Are Searching for a Positive User Experience
I’m of a certain vintage, so I remember the ol’ “ you got your chocolate in my peanut butter” commercial. I was reminded of this the other day when I…
Some "Friendly" Advice About Accessibility and Inclusion
Just over a year ago, I wrote about the importance of having accessible options for service providers when persons with disabilities aren’t able to…
‘Required’ Reading for Project Success
When it comes to developing the right digital solution for you and your customers, it’s important to not only understand what you think know but also…
Board Participation - Sometimes You Need to be the Willow
In woodworking, a board needs to be relatively rigid and strong enough to support weight. In organizations, that weight-bearing responsibility remains…
How to satisfy users and internal stakeholders
One of the biggest challenges we face in projects is balancing the needs of the users with those of internal stakeholders. In an ideal world, we’d…
It's time to focus your marketing efforts
Social media is undoubtedly the ‘buzzword’ of the year so it’s no surprise that when you start think about marketing your brain quickly turns to…
Northern & Fanshawe College's Co-Funded Partnership Supports 15 Local Businesses
For Immediate Release: London, ON — April 20, 2021 — In January of this year, London-based agency, Northern Commerce, and Fanshawe College announced…
Ghost Writing Must Be Invisible so the Message or the Brand Can Clearly Pass Through
You've likely seen those movies where a ghost or a spirit enters into a living person, and all of the sudden that person changes – they act awkwardly…
Content Matters - Five Ways to Keep Content Fresh
It all seems so simple, doesn't it? The key to developing a website is to develop quality content that meets your customers' needs. But, for many…