10 Helpful GA4 Reports (And How to Use Them)
Need to Know Google Analytics 4 Explorations offer a huge amount of customization options and opportunities for detailed insights They can be set up…
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Email Workflows Every eCommerce Retailer Should Be Sending
You may have heard that email marketing is dying (or that it is already dead). That’s far from the truth—email marketing is still a powerful sales…
UX Research Paves the Way for Transformational Upgrade from Drupal 7
In part one of this mini-series, we shared user research tools that will help you to build a strong foundation for your web presence, especially as…
An Open, Honest Talk About Procurement Improvements
Yesterday, Digital Echidna won a contract with the federal government as part of its Open By Default, open government campaign. We’re obviously…
UX for Health Care Websites: The Hospital Foundation Website
There are a variety of ways to facilitate online donations that don’t involve intrusive pop-ups or cluttering up the homepage. This is where…
Northern Commerce Acquires Digital Echidna
For Immediate Release: London, ON — July 31, 2020 — Two of North America’s leading digital agencies, Northern Commerce and Digital Echidna, have…
The Benefits of Using Google Analytics 4
Google Analytics 4 provides a robust and forward-thinking solution to providing an effective omni-channel experience, accurately tracking the customer…
Do You Integrate Email with Your Blog?
Blogging has become one of the best ways for companies to casually keep in touch with customers and prospects. Similar to email, a blog is a…
User Experience -- No Magic, No Snake Oil, Just Data and Effort-Driven Results
User Experience is such a broad topic that it can often feel confusing to people not immersed in it. And, unfortunately, the world of web optimization…
Smart Date 3.1 and Beyond
Today we made a stable release for version 3.1.0 of Smart Date, which expands the recurring date functionality by adding support for hourly or “by…