User Experience -- No Magic, No Snake Oil, Just Data and Effort-Driven Results
User Experience is such a broad topic that it can often feel confusing to people not immersed in it. And, unfortunately, the world of web optimization…
Guidelines on Guidelines - Official Does Not Have to Be Ostentatious
Does a document have to be weighty to carry weight? Does the more syllables used in a word add more gravitas to the statement? Or is an abundance of…
Accessibility Matters - Window Dressing or a Door to a Greater Commitment?
Any and all efforts to improve accessibility are appreciated -- but it's better when these highly visible accessibility efforts are more than just…
London Lightning & Northern Commerce Partner to Support London Humane Society
For Immediate Release: London, ON – April 26, 2017 — London Lightning sponsor Northern Commerce announced today the first National Basketball League…
Improving Site Performance: Tips To Speed Up Your Website
A slow site has negative impacts on search engine optimization, can increase bounce rate, and lower site conversions. Taking a surgical approach and…
Love Local: Echidna Staff Recommendations
Local businesses give a community its flavour. When you personally know the people behind the business or are buying local products and services, you…
Design Smarter, Not Harder: How to Accelerate Your Workflows With a Design System
Need to Know Having a consistent design system can save organizations time and money by giving designers and developers a single source of truth for…
Is Wolfram|Alpha a Better Way to Search?
This week marks the launch of Wolfram|Alpha, which claims to be an intelligent search engine. Actually Wolfram|Alpha does not use the term "search…
A Trio of Tools to Get Your Message Across
How do you get your message across when you can't be sure that your audience even speaks your language? Repetition, juxtaposition, and clear imagery…
To Successfully Create Content You Need to be a 'People' Person
It may be impossible to predict the future, but by understanding the fundamentals you can lay the ground work to succeed no matter what comes…