Here's a mantra of mine that I want to share: Don't count your clicks; make your clicks count. It's nothing new. I've been saying it for a while. But…

It’s no surprise to most that when you enter the world of websites, you’re entering a world with an entirely new language. Whether you’re a manager in…

Earlier today I attended a Remembrance Day ceremony, along with a few other Echidnas, at the Cenotaph in London Looking around at the seniors, it…

Our namesake, the echidna, is an adaptive, resourceful animal. It is a fitting mascot for Digital Echidna, because we exist in a digital environment…

In my last post, “ A 1.0 World versus a 2.0 World”, I mentioned that a 2.0 World is not just about the web. In fact, a 2.0 World includes…

Defining the content architecture of your website is one of the first steps we lead clients through in our initial Discovery Process. There are two…

The old adage states that hindsight is 20/20. And as 2020 comes to a close, we’re seeing increasing numbers of businesses embracing that statement --…

Decreasing administrative work is (often) one of the main goals clients point out when they are looking to re-develop their website. Decreasing…

There are thousands of higher education websites out there. On many of those sites, there are often several sub-brands and sub-sites that have their…

We all want validation. Whether it’s a numeric grade, a hearty thumbs-up, or a big green checkmark. This is especially important when you’ve got a…