Last night was Hallowe’en. Kids and adults alike dressed up, affected new mannerisms and appearances, and enjoyed the evening. And, at the end of the…

Your website is only one piece of your online marketing campaign. If you’re not using other marketing methods to drive traffic to your site, you’re…

For the second straight year, London, ON-based Digital Echidna finds itself recognized by Washington D.C.-based Clutch as one of Canada’s leading web…

Why do many customers have an inherent distrust of companies? Why do they look at public relations and marketing efforts through a jaundiced eye…

It can be frustrating for business owners looking for information about how best to use their limited resources. Every week, you'll find a new article…

It's Halloween. A night when all manner of creatures crawl in search of blood to terrorize your neighbourhood. It's a night when ghouls and ghosts…

Over the past week or so, we've looked back fondly at the year that was in 2013. We wrapped up the year discussing social success stories…

Today's post and the accompanying downloadable graphic are inspired by a question I tend to get often - I don't understand who can see my tweets. I've…

Every once in a while we get a "Chicken Little" social media article about digital marketing and it's impending demise. While it's not true that the…