Whether you're writing for the Web, posting on your company's social networks, or creating internal newsletters or documentation, the old KISS…

Another day, another big piece of news: End-of-Life date for Drupal 7, originally set for November 2021, has been extended to November 28th, 2022. The…

It’s a fine line between telling a story and being a shill – and, for business writers and media-types alike, I define that line using the following…

You've likely seen those movies where a ghost or a spirit enters into a living person, and all of the sudden that person changes – they act awkwardly…

Content, connections, commerce ( where have I heard that before?) -- those are the three Cs of social media interaction. If you want people to read…

Which are you more likely to read? ‘Frankenstorm’ forecast for East Coast’ or ‘ Mainly benign weather presents the calm before Hurricane Sandy’s…

It’s my last post of the year! Well, that’s not entirely true, but for many of us the arrival of Labour Day feels like we’re at the precipice of…

Digital Echidna has been working with a number of partners on a project called the Canadian Writing Research Collaboratory (CWRC), a project that…

For most people, spontaneity isn’t a big motivator to purchase something. Sure, there are impulse buys here and there (there’s a reason why gum and…

We can create the web we want -- but, to quote Stan Lee, with great power comes great responsibility. It’s one thing to create the web in our own…