E-Mail and RSS: Two Ways to Get Your Message Out By Going Old(er) School
You know that you’ve got great content that your customers – both existing and potential – are going to love; you know that there’s a market out there…
Accessible UX Research Means All Voices, Ideas, and Needs, Can Be Heard
The point of user research is to ensure that you hear the voices of your users and use that information to inform your solutions. Seems pretty simple…
What's In It For Me?
The “what’s in it for me?” or WIIFM statement is an important message in any marketing strategy. When writing your website content it’s critical to…
A Look Back at Drupal MidCamp
Last week Andrew wrote about how Echidna was all-in for Drupal MidCamp in Chicago, IL. Today, Fatima Khalid shares her impressions of the trip, the…
How to Rock Your Conference Presentation
During the period of time when my immigration papers were being processed, I'd watch my Digital Echidna peers travel across North America and even…
Still Time to Register for Next Week’s Free Acquia Engage Event
Next week, a few of us will be “attending” Acquia Engage -- and this year’s event is more accessible than ever! Obviously, COVID has changed the way…
Open Data, Open Source -- Open Possibilities
A commitment to openness is a commitment to progress -- which is why today's the perfect day for us to kick off a celebration of open-source…
If A Tree Falls
In London and abroad, many companies are doing great things - but nobody seems to know or notice. The question that must be asked is: What is your…
Change Management: The Often Overlooked Secret Ingredient
Author Christine Saunders Senior Account Director When we talk about launching a new website or implementing a major digital initiative, most people…
Design For Your Users - Not Yourself!
Who is your target audience? What do you want your target audience to do? It’s unfortunate that many web designers don’t consider these two extremely…