Many times we have clients approach us with great ideas, but they do not have the budget to match. In a service industry, we always strive to make the…

One of the biggest challenges we face in projects is balancing the needs of the users with those of internal stakeholders. In an ideal world, we’d…

When it comes to charities and promotion, how much is too much? What, as an individual or a business should you do? And where is the line between self…

Last week the world changed under our watch. New developments arrived almost minute-by-minute as countries around the world put in place measures to…

Success in social media -- and, really, in all business-related actions -- comes from being true to who you are. But sometimes that seemingly clear…

This year truly has been one filled with change. Over the past couple of weeks, you look around and notice the leaves changing colour. This time of…

As we're two-thirds of the way through January, you may feel the giving season has faded behind in your rear-view mirror. In fact, many are well into…

At Digital Echidna, we want to use our knowledge and expertise to make a difference. As you’ve often heard my colleagues here say, the open-source…

If you’re a brand that’s going to jump on a bandwagon, make sure it’s going to take your customers where they expect to go. I subscribe to a national…

Business cards are definitely a staple of the business world, but like the typewriter, the ditto machine and the telegram - maybe it's time to leave…