Your window of opportunity to attract your customers is brief, so it's not smart business clouding that window to your message with empty words. The…

Today is the International Day of Persons with Disabilities. Canada has made strong efforts to be a leader in this field, hearkening back to 1989 when…

Being a project manager is at times similar to being a parent, or so I am told. Picture this -- it’s Sunday night and you have three kids: one kid has…

Lessons one through 131: know your market. I'm sure you've been inundated with Target-related news and analysis. Everyone and their uncle is champing…

Last night was Hallowe’en. Kids and adults alike dressed up, affected new mannerisms and appearances, and enjoyed the evening. And, at the end of the…

You’ve likely heard the saying, “a picture is worth a thousand words.” It’s a saying that sends writers into internal Linda-Blair-esque, head-spinning…

The technological world is a fast-changing one. And while I’m certainly not going to delve into the nuts-and-bolts of development here, at a high…

I'm a content guy. Not only do I love words, but I understand their power. I've had the distinct honour and pleasure to play a key role in Digital…

Last week, I gave you the intro. Now, let’s get into the nitty gritty on how to COPE with content! So how much copy is too much? It all depends on the…