To date we've discussed a number of steps to make your Intranet launch successful. From understanding requirements to gathering information to…

There are three words that make business writers cringe. More than “ Can you spin this to make it sound good?”; more than “We really need a blog post…

Many hospitals are a two-headed beast, composed of a public-facing healthcare organization and a supporting fundraising organization -- often called a…

The message is the most important part of your business communications, but how you deliver it can either amplify it or obscure it. Yesterday, I…

We often talk about tone when it comes to messaging, but rarely do we focus on volume. And when it comes to connecting with your audience, what and…

There can be a huge difference between a “Yes” and a “Yes.” Context is everything and when you’re reaching out to customers and users for feedback…

Anything is searchable. The key to success is making it findable. And while X may no longer mark the spot, understanding what markers work -- and the…

When it comes to finding the right font and colour palette for your brand the "i"s have it. And so do the "a"s, the "t"s, and the "z"s... It may seem…

Focusing on delivering upon the expectations you have set for your customers is music to your customers' ears. But focusing on your own internal…