"OK. [OK]. Blue Jays. [Blue Jays]. Let's [Let's]. Play. [Play]. Ball." If you're in Southwestern Ontario like us (or, basically, anywhere in Canada)…

Whether you're developing your site on your own, or maintaining one that's been developed on your behalf, it's always good practice to regularly test…

“So you’re thinking about buying Instagram followers…” That was the subject line of an email that I received from a reputable social media aggregator…

True humility is hard to find these days. But when you find a package that combines talent, intelligence, and performance, but is actually wrapped up…

If you’re a developer, you have skills that the average bear looks up to -- often with awe and sometimes with genuine confusion. You don’t need to…

One of the goals of any social media/communications strategy is to actively and rapidly engage with your customer base when they reach out to you. But…

There are thousands of higher education websites out there. On many of those sites, there are often several sub-brands and sub-sites that have their…

Late last week Google unveiled what they consider the future of online communication - "Google Wave". The service seems to combine Gmail and Google…

What do you do when you have nothing to say? And how do you align that reality with all the (often conflicting) advice about how frequently and when…

Happy Canada Day everyone! The Echidna office will be shut down tomorrow and hopefully most of you will be out enjoying the festivities (or just…