Hit the Ground Running with No Missteps: Online Communications Takeaways from 2017
We’re 10 days into 2018 and hopefully everyone’s hit the ground running. But while it’s great to look ahead, it’s important to look back on the year…
Building Stronger Student Relationships: Omnichannel Tactics to Boost Engagement and Recruitment
Need to Know Post-secondary institutions are competing for a small, selective group of students, making it essential to highlight their strengths to…
7 Omnichannel Tactics to Drive BFCM Revenue
Need to Know Campaigns using three or more channels have a purchase rate 287% higher than single-channel campaigns, emphasizing the power of…
Wear a Blue Hat Today in Support of Web Standards
Today - November 30, 2009 - is Blue Beanie Day! Wear a blue hat, cap or toque in support of web standards. Why are web standards important…
Adobe CJA Date Math: Calculate Date Time Differences In Reporting
Guest Author: Tushar Varshney Adobe Solutions Architect, Northern Adobe gave the analytics world the best fall gift there could be, a new capability…
Moving House: Planning to Migrate Your Drupal Website
Think about moving to a new home. No matter how carefully you pack, you wouldn’t expect everything to be clean, organized, and in place the moment you…
Extra! Extra! Make Your Newsletter Newsworthy
The newsletter: it can be management’s Nirvana and a communicator’s nightmare. But with a little planning, understanding, and talent, you can create…
Build Credibility With Client Testimonials
An echidna is an Australian mammal that has learned to thrive in the harsh Australian outback. With spikes like a porcupine and a snout like an…
Marketing Strategies for Retailers to Prepare Before Black Friday 2020
In recent years, there has been a steady increase in online shopping as consumers spend more time browsing and making purchases from eCommerce stores…
People Don't Like Change, but What Else is New?
Facebook is changing all of the time. People don't like change. So it’s no surprise to me that with the recent changes to Facebook, people and…