At Digital Echidna, we have a long and successful history of working with enterprise-level clients, especially in the healthcare and educational…

In the face of plant closings, layoffs and tough economic times, London businesses banded together to beat their goal for the Business Cares Food…

Many people might say that they "hate their website", but very few can explain why. Now before we go on about the red background or the wrong…

I recently read an article listing “ 20 Ways to Tell If You Use Social Media Too Much” and a few of my favourite posts were: You are going to spend…

I recently read an article on Mashable.com talking about “Stylebot”. Stylebot is an extension of Google’s browser, Chrome, and allows you to access…

Metrics and measurables are always important – especially in the world of business communication. But in hunting high and low for that magic bullet…

Sometimes we use words with the best intentions but those words can lose their power and their meaning through neglect. Whether you're talking about…

If you've ever been to the top of One London Place and looked out, you can see why we're called The Forest City. At the ground level, it's easy to…

In real life, goodbyes are often hard. In the digital world, they should be made as easy as possible. Over the past week we've looked at the Canadian…

There is one thing that is integral to any good content strategy: The Voice. The Voice has the potential to elevate credibility, solidify intent, and…