Making Mentorships Matter: Tips for A Productive Relationship
Making a mentoring relationship meaningful can be a challenge. As a mentor, it can be difficult to juggle your own work while also helping someone…
The ABCs (and D) of AODA Compliance with a 2021 Deadline Approaching
It seemed like ages ago that I wrote the first of a four-part series on AODA compliance from a web perspective. This piece, published on March 20…
Chatbots vs. Conversational Agents: Using AI to Overcome Obstacles in Public Service
Need to Know Many Public Service clients need sophisticated conversational agents rather than basic chatbots to save time and costs, and improve user…
Are they a different kind of animal?
The use of the Internet, as a research tool, is creating a more educated and sophisticated consumer. Retailers must now adjust to the reality that…
Is Social Media An Addiction?
I recently read an article listing “ 20 Ways to Tell If You Use Social Media Too Much” and a few of my favourite posts were: You are going to spend…
Creating Effective Online Presentations
Today, more and more presentations and training sessions are moving online. Having these materials online cuts down on travel and distribution costs…
How To Create Your Own YouTube Channel
Web videos are becoming an increasingly popular way to display content online (some companies are even turning their blogs into VBlogs or Video Blogs…
An Intro to Keyword Tracking for SEO Rankings
For some time now, the importance of tracking the organic ranking positions of your website’s keywords has been a hot topic. Some say keyword tracking…
A Recipe for UX Success
Delivering a satisfying digital solution using UX research is no different than cooking a meal for a crowd -- you need to know the audience, have the…
Home Page Not Dead, But It Can Suffer from Drive-Bys
The Home Page may not be dead – but it's certainly suffering from drive-bys. A few weeks ago, the New York Times' innovation report came out stating…