To reach your goals, you need to have fans. But to get fans, you need to understand the nature and causes of fandom. The NHL season kicked off…

Yesterday, I wrote about corporate humility as it relates to self-promotion and CSR efforts. It was a blog that's evolved – and continues to evolve –…

Recently, I was under the lights at my dentist’s office. Maybe it was the hypnotic hum of the drill, maybe it was the influence of freezing, but our…

I recently received an email from a communications organization that I follow with the subject line, “The written word is here to stay.” I really didn…

It's hard to keep a stiff upper lip when inside you're ready to snarl and snap. But for businesses dealing with legitimate trolls, it's what you have…

Metrics and measurables are always important – especially in the world of business communication. But in hunting high and low for that magic bullet…

In Digital U 101 we discussed how businesses need to be clear about who your customers are. Defining who they are and what they want are key…

For most people, 3.5 mm is an insignificant distance. But for users of adaptive technology it might prove to be a bit too far of a gap to bridge…