Building a Clean Homepage Layout for your Small Business
Are you a small business looking to revamp your homepage? Are you finding it too time consuming to update your blog or news feed? Or maybe…you’re…
Show Strength or Be Strong? The Answer is Clear
True maturity in content creation and delivery only comes when you understand how to deliver upon the goals that actually matter and subjugate the…
Know Your Audience - the Public
In my last post, “ A 1.0 World versus a 2.0 World”, I mentioned that a 2.0 World is not just about the web. In fact, a 2.0 World includes…
Digital Trends Spotlight: Grow Black Friday Email Performance with Segmentation
Email deliverability best practices shift during Black Friday & Cyber Monday. Maximize conversions while retaining strong email performance this holiday season.
Fatima Khalid - A Rising Star Gets Recognized
We’re thrilled to announce that Digital Echidna’s Fatima Khalid is the recipient of the Women in Communications and Technology’s Leadership Excellence…
A Move Towards Potential
Sure, some of us may have made a wrong turn at Talbot. And, over the next couple of weeks, there will be the inevitable questions about where we now…
Kekkou Desu Mr. Roboto - The Perils Of Content Automation
One of the goals of any social media/communications strategy is to actively and rapidly engage with your customer base when they reach out to you. But…
Are You Ready to Drink the 'LBS' Kool Aid?
So I finally signed up for Foursquare! On January 21st, Foursquare FINALLY introduced its Blackberry application. Previously it was not available in…
Understanding Accessibility - The Challenge with Acronyms Like A11Y
Accessibility covers a variety of topics, but the overriding goal of all its efforts is that you want to make content as easy as possible to…
Seeing A Bright Future During Our Week at IPSW
We're always amazed by the quality of the talented youth that are coming out of our post-secondary institutions. Last week was no different as we were…