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  • What We Do
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      We help organizations deliver better customer experiences and realize value from their marketing technology.

    • Technology

      Discover the curated technology ecosystem we've mastered to deliver enterprise-grade solutions with boutique care.

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      Meet Northern - a digital enterprise consultancy. Learn who we are, how we got here, and why we're committed to turning disconnected marketing systems into intelligent experiences.

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Echidna Blog

A View from the Fringe Shines Light on the Need for Reflection

Your business doesn't remain stagnant. It's constantly evolving -- sometimes in measured increments and giant leaps -- to adjust to changing market…
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Echidna Blog

2010 Top Christmas Tech Gifts

Every year reviewers weigh in and try to decide what the best and most purchased "Tech Gifts" will be this coming Christmas. With the rapid advances…
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Echidna Blog

What Have You Done For Me Lately ...

Last Friday, the Echidna Team hosted a client appreciation night at the John Labatt Centre. This event was called "Hockey Night with Echidna" and we…
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Echidna Blog

Facebook No Teenland? So? Go Where Your Customers Are

A few days ago, a colleague of mine – our project-manager extraordinaire – Erin Brinen shared a link to an infographic that asked, “ Are Teenagers…
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Echidna Blog

A Fate Worse than Death? Conquering Public Speaking at Camps, Conventions

Over the years, I've had the pleasure of attending a number of events. Some, I've been just an attendee, soaking up the information as it's presented…
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Echidna Blog

E-Mail and RSS: Two Ways to Get Your Message Out By Going Old(er) School

You know that you’ve got great content that your customers – both existing and potential – are going to love; you know that there’s a market out there…
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Echidna Blog

Money Is Nice, But That's Not All It Takes: Motivation At Work

We all work in increasingly fast-paced environments, face tighter deadlines, and have to sort through competing priorities to manage expectations from…
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Echidna Blog

No Web of Confusion -- AODA Site Compliance Deadline Not Changed by Provincial Announcement

For many organizations that have been fretting about meeting AODA-compliance deadlines, the Province of Ontario appears to have given them the gift of…
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Echidna Blog

User Experience -- No Magic, No Snake Oil, Just Data and Effort-Driven Results

User Experience is such a broad topic that it can often feel confusing to people not immersed in it. And, unfortunately, the world of web optimization…
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Echidna Blog

A Slam-Dunk Content Approach

While there are no sure things in appealing to your customers, working towards taking higher-percentage shots can help to make your efforts less about…
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