Canada Day is fast approaching – and as Canadians we have so much to celebrate. I believe that Canada’s greatest strength is its diversity. We have…

One of the goals of any social media/communications strategy is to actively and rapidly engage with your customer base when they reach out to you. But…

It's hard to keep a stiff upper lip when inside you're ready to snarl and snap. But for businesses dealing with legitimate trolls, it's what you have…

The newsletter: it can be management’s Nirvana and a communicator’s nightmare. But with a little planning, understanding, and talent, you can create…

Many of you will likely be familiar with the United Airlines mistake. I'm not going to get into what happened -- and lord knows that there have been…

The old adage states that forewarned is forearmed. And for businesses wanting to do everything they can to protect the integrity of their information…

In the previous installment, I talked conceptually about how to approach testing and what we are trying to learn. This time we’re going to get our…

So let me start by saying thank you. Last night, at the 35th annual London Chamber of Commerce Business Achievement Awards, Digital Echidna was…

Tonight a few Echidnas will be “attending” the Pillar Community Innovation Awards, celebrating some of those individuals and organizations who have…