The Wayback Machine ...
Have you ever wondered what your current website looked like before? The Wayback Machine let’s you travel back in time and look at archived versions…
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An Engaging Site Leads to an Award Nomination
Earlier this week, Digital Echidna was named a finalist in the 2017 Acquia Engage Awards for its work on the SUNY Oneonta website. In total, over 200…
Using Facebook's Conversion API / Server-Side API for Web to Drive Conversions
In today’s digital commerce landscape, there are more customer touchpoints than ever before. Merchants need to take a deep dive into their funnels to…
Two Echidna Projects List as Finalists for Acquia Engage Awards
Laissez les bons temps rouler! Digital Echidna is proud to announce that it has been listed as a finalist in the Excellence in Digital Marketing…
The Good, the Bad, and The Ugly of Personalization
We know that personalization is the future of the digital economy. More and more items are becoming “smart” and the goal of any content creator --…
Goals and Objectives
Goals, Objectives and Target Audience…these three words are the hallmark to running any sort of successful marketing campaign. Target audience is…
Moving House: Structure, Design, and Features
We’ve spoken a lot about moving over the past few days. In the real world, you’d prepare your family for a move; in the case of a website migration…
Adobe Summit 2026: Customer Experience is a Team Sport
If you're not focusing on customer experience (CX), you're falling behind. Research shows that 87% of customers say just one bad interaction can turn…
The Benefits of Preferential Treatment - Acquia-Style
Today we want to take the time to announce that Digital Echidna has officially been recognized as one of Acquia’s Preferred Partners. Although we have…