Don’t Just Curate, Create
You can't be seen a 'thought leader' if you spend all your time serving as a window to someone else's words. On Monday, I talked about the need for…
My Internship Experience at Northern
Before I started my internship at Northern, I thought interning meant doing coffee runs, filing paperwork, and supporting full-time employees as they…
Social Influence - Would someone please explain what it means?
Certainly you've heard someone along the way mention an association between influence and popularity, but trust me, popularity is not influence! Below…
Digital Echidna: Fostering a Culture of Caring
What is corporate culture? Is it something that’s implemented from the top down, mandated by mission and vision statements? Or is it something that…
Inaccessible Content Can Leave a Lasting - and Negative - Impression on Your Customers
We've all had a less-than-perfect customer service experience: a surly customer service rep on the phone, poor workmanship that a company won't…
How To Create Your Own YouTube Channel
Web videos are becoming an increasingly popular way to display content online (some companies are even turning their blogs into VBlogs or Video Blogs…
Your Website Needs Ownership
Let me paint you a picture. You’ve been working on your company’s new website for 5 months now. The design is perfect, all of the content has been…
Shipping and Fulfillment Strategies for Black Friday 2020
Unprecedented times are an apt way to describe the 2020 experience of consumers and retailers alike. For the former, safety, accessibility, and…
Adobe CJA Date Math: Calculate Date Time Differences In Reporting
Guest Author: Tushar Varshney Adobe Solutions Architect, Northern Adobe gave the analytics world the best fall gift there could be, a new capability…
New Search Overrides Module
You can make the most elegant, relevance-based site search appliance possible -- but, still, sometimes you’re going to want to ‘game’ the system…