Confusing Web Terms!
It’s no surprise to most that when you enter the world of websites, you’re entering a world with an entirely new language. Whether you’re a manager in…
Survey Your Audience
As we mention in almost all of our blog posts here at Echidna, it’s extremely important to begin every new digital project with a clear marketing…
How to Succeed in Editing without Really Trying: A Primer in Surviving (and Thriving in) the Approval Process
There are three words that make business writers cringe. More than “ Can you spin this to make it sound good?”; more than “We really need a blog post…
Puffery -- The 'Magic' Dragging Down Your Content Effectiveness
Puffery may be behind your magic slogan, but tricking your audience is a recipe for failure. And while being a fan of yourself may be great, too…
A Look Back at Drupal MidCamp
Last week Andrew wrote about how Echidna was all-in for Drupal MidCamp in Chicago, IL. Today, Fatima Khalid shares her impressions of the trip, the…
On Facebook You Are What You Liked
Remember that oh-so-ironic like you posted two years ago on Facebook? You may not, but Facebook Graph Search certainly will. As a result, will users…
9 Crucial Steps for a Successful Migration to Drupal 9
Whether your digital experience is built on Drupal 7 or you have recently launched on Drupal 8, it’s important to upgrade to Drupal 9 to benefit from…
Talkin' Tech With Techalliance
David Billson invites Digital Echidna president and CEO Andrew McClenaghan to the table in Talkin' Tech with TechAlliance. This series explores how…
Don't Cheapen Accessibility. Make it Mainstream
In the final days of the 2015 Parapan Am Games in Toronto and surrounding area, organizers began selling tickets for $5, with the hopes of selling out…
Waving the Flag on 150 Years of Canadian Innovation
On this day, where we celebrate an important part of our national history, we also want to take a moment to acknowledge an exciting partnership that…