Do Your Engagements Ring Hollow?
Sometimes we use words with the best intentions but those words can lose their power and their meaning through neglect. Whether you're talking about…
UX for Health Care Websites: Putting the patient first
Every organization has a story to tell. Hospitals bring something particularly inspirational to the table. However, there’s a fine line between…
Promising Marrakesh Ratification Limited by Delays by Those who could help most
Canada recently signed off on a landmark treaty that could have far-reaching impact on ending the "book famine" for those requiring accessible…
A guide to style guides -- How to Keep your content in Fashion
Certain things never go out of style. But when it comes to content, it behooves you to keep an eye (and an ear) open for terminology and language that…
Need a Catchy Headline? Unleash Your Corporate Id
Which are you more likely to read? ‘Frankenstorm’ forecast for East Coast’ or ‘ Mainly benign weather presents the calm before Hurricane Sandy’s…
Learning to Sprint with Drupal
Before you can effectively sprint, you need to learn how to walk and then run. Fortunately for Londoners interested in the Drupal content management…
Digital Echidna takes home award in the 2018 WebAwards competition
Digital Echidna has received the 2018 WebAward Standard of Excellence award for its work on its client, Amico Corporation, website. The recognition…
5 Key Takeaways from Our Loyalty Rewards Webinar
Our Community Manager, Chris Craigman, co-hosted a webinar with Elaine Sloboda from Smile.io to discuss the benefits of loyalty programs, and what to…
Effective Ways to Not Get “Wreckx-ed” and Keep the Focus in Focus Groups (and other Meetings) On Zoom
It’s on days like this that I hearken back to those noted Bards of Harlem, New Jack Swing maestros Wreckx-n-Effect who so presciently sang, “All I…
Don't Believe the Hype
We often talk about tone when it comes to messaging, but rarely do we focus on volume. And when it comes to connecting with your audience, what and…