In my mind, there were two major communications themes that highlighted (or lowlighted, as the case may be) 2016: one, we saw battle lines being drawn…

They’re nice words -- but you may hear an echo if you say them because too often they ring hollow in our society. Today is the International Day of…

So while we may wrap up our month-long (with a few extra bonus days) blog focus on accessibility, that doesn't mean the issue shouldn't remain top of…

One of my favourite sports quotes cam during the 2014 NBA draft, when the Toronto Raptors selected Bruno Caboclo with their first-round selection. To…

Ipsos Reid released a new poll on November 11th, stating that the media mix is changing for marketers. Marketing Professionals were part of this poll…

Sometimes the words don't flow. So, if you're responsible for a corporate blog or social feed, what do you do when the creative well temporarily runs…

Because we just couldn’t get enough, we’re going to extend our month-long focus on accessibility for a couple more weeks! After all, there’s so much…

Ever since the beginnings of the Internet, people have been trying to game the system to place first in search results. Some have nefarious intentions…

When it comes to truly embracing the COPE ideal, the devil truly is in the details. And by changing your perspective of content from being one…